Sportfive takes over Cologne-based eSports company
On the real pitch, Sportfive is already a big player. The Hamburg-based company is one of the largest German sports marketing agencies. Now the company wants to become a big player on the virtual pitch as well.
To this end, the company has acquired Build A Rocket GmbH, based in Cologne. The Cologne-based eSports company was founded in 2016 and currently has 15 employees. The company has already worked with well-known brands such as 20th Century Fox, SAP and Unity Media.
Despite the acquisition by Sportfive, the two founders of Build A Rocket GmbH Alexander Albrecht and Tobias Heim, will remain in leading positions in the company. The founders of the Cologne-based gaming company hope to benefit from Sportfive's resources and are aiming for sustainable growth of the company.